Why strategy execution fails

You've got the strategy – clear, well-reasoned, and full of potential. But strategy alone isn't the issue. But the real challenge isn’t the strategy; it’s in executing the strategy effectively

Even the best strategies can crumble when it's time to put them into action. The hours spent in meetings aligning teams, the endless slide decks explaining the vision, the constant resource juggling – it all feels necessary. But when you're finally ready to execute, everything has changed: The market has shifted, new challenges have emerged, leading to missteps in strategy execution.

The result? Misalignment. Missed opportunities. Failure to launch.

Why good intentions
aren’t enough

You’re not alone. Strategy execution is a critical challenge for many organizations. Despite having the right intentions – doing the right things right – traditional systems aren’t built for today’s hyperconnected, hyperactive world. Slide decks, spreadsheets, disconnected tools – they were built for a different time. They no longer keep up.

The numbers prove it:

Less than 5%
of employees understand their company strategy.
The Economist
61%
of all executives fail to align on strategy.
Source: The Economist
Nearly 90%
of strategic plans never fully launch.
Source: Harvard Business Review, The Economist
48%
of all organizations fail to meet at least half of their strategic targets.
Source: Harvard Business Review
85%
of executives say their organization's ability to adapt to change falls short.
Source: McKinsey
Only 33%
of COOs say they are confident in their ability to address long-term disruptions like military conflicts, climate change, or resource scarcity.
Source: PwC
40%
Of companies are effective at resource allocation, and a mere 20% of executives are confident in the resources allocated for strategy implementation.
Source: McKinsey
86%
of executives think their organization needs to strengthen accountability in strategy implementation and goal setting.
Source: McKinsey
84%
of executives need to improve data-driven decision-making for strategy implementation.
Source: McKinsey
Only 40%
of executives are looking to overhaul their operating model in the short term.
Source: PwC
Less than 5%
of employees understand their company strategy.
The Economist
61%
of all executives fail to align on strategy.
Source: The Economist
Nearly 90%
of strategic plans never fully launch.
Source: Harvard Business Review, The Economist
48%
of all organizations fail to meet at least half of their strategic targets.
Source: Harvard Business Review
85%
of executives say their organization's ability to adapt to change falls short.
Source: McKinsey
Only 33%
of COOs say they are confident in their ability to address long-term disruptions like military conflicts, climate change, or resource scarcity.
Source: PwC
40%
Of companies are effective at resource allocation, and a mere 20% of executives are confident in the resources allocated for strategy implementation.
Source: McKinsey
86%
of executives think their organization needs to strengthen accountability in strategy implementation and goal setting.
Source: McKinsey
84%
of executives need to improve data-driven decision-making for strategy implementation.
Source: McKinsey
Only 40%
of executives are looking to overhaul their operating model in the short term.
Source: PwC
Less than 5%
of employees understand their company strategy.
The Economist
61%
of all executives fail to align on strategy.
Source: The Economist
Nearly 90%
of strategic plans never fully launch.
Source: Harvard Business Review, The Economist
48%
of all organizations fail to meet at least half of their strategic targets.
Source: Harvard Business Review
85%
of executives say their organization's ability to adapt to change falls short.
Source: McKinsey
Only 33%
of COOs say they are confident in their ability to address long-term disruptions like military conflicts, climate change, or resource scarcity.
Source: PwC
40%
Of companies are effective at resource allocation, and a mere 20% of executives are confident in the resources allocated for strategy implementation.
Source: McKinsey
86%
of executives think their organization needs to strengthen accountability in strategy implementation and goal setting.
Source: McKinsey
84%
of executives need to improve data-driven decision-making for strategy implementation.
Source: McKinsey
Only 40%
of executives are looking to overhaul their operating model in the short term.
Source: PwC
Less than 5%
of employees understand their company strategy.
The Economist
61%
of all executives fail to align on strategy.
Source: The Economist
Nearly 90%
of strategic plans never fully launch.
Source: Harvard Business Review, The Economist
48%
of all organizations fail to meet at least half of their strategic targets.
Source: Harvard Business Review
85%
of executives say their organization's ability to adapt to change falls short.
Source: McKinsey
Only 33%
of COOs say they are confident in their ability to address long-term disruptions like military conflicts, climate change, or resource scarcity.
Source: PwC
40%
Of companies are effective at resource allocation, and a mere 20% of executives are confident in the resources allocated for strategy implementation.
Source: McKinsey
86%
of executives think their organization needs to strengthen accountability in strategy implementation and goal setting.
Source: McKinsey
84%
of executives need to improve data-driven decision-making for strategy implementation.
Source: McKinsey
Only 40%
of executives are looking to overhaul their operating model in the short term.
Source: PwC

The growing
challenges of
strategy execution

In today’s fast-paced environment, outdated tools and approaches create gaps that are nearly impossible to close. It’s hard to keep up, even harder to stay ahead.

Your organization faces a storm of external and internal challenges. Externally, the business landscape is fraught with disruption:

Climate change

Geopolitical tensions

Pandemics

Technological advancements

Regulatory changes

Supply chain disruptions

Internally, the challenges are just as daunting:

Misalignment

Communication breakdowns

Operational inefficiencies

Talent retention struggles

Innovation barriers

Legacy systems that slow you down

And perhaps most frustratingly, even when the strategy is clear, misalignment stalls progress. Leaders define the strategy, but teams can’t seem to follow through. Initiatives that begin with the best intentions often never even leave the ground.

The real problem isn’t your strategy; it’s your strategy execution. The gap between strategy and execution is growing, leaving companies stuck in analysis paralysis. Poor strategy execution cripples organizations with misalignment and reactive firefighting.

It’s time to close that gap in your strategy execution. As the world changes, your operating model must evolve to keep pace.

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